14/03/2009

Hello Kitty X MAC @ Thailand

(Click on the image to enlarge)

Hello Kitty, MAC and Thailand, they don't seem to relate, do they? They actually do!! I just came back from a holiday in Thailand, went to Bangkok, and I saw the launch of MAC and Hello Kitty crossover limited edition. I know it's not anything new, but it's cool that I actually saw the launch of it in Bangkok and a human male mascular Hello Kitty! :)
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The product range includes everything from eyeshadow, eyelash, blush, lip conditioner to face powder...etc. Basically, everything your face needs for a beautiful make-up.
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Abstracted Info from WWD:
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While the 34-year-old Hello Kitty character is usually assumed to be a cat, she is actually a girl, according to Sanrio. And a girl without a mouth, so she “speaks from the heart,” the company MAC said. “She may not have a mouth, but she’s going to sell a lot of lipstick,” cracked Demsey.
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“To me, MAC Hello Kitty embodies the ultimate beauty icon,” said Jennifer Balbier, senior vice president of product development for MAC Worldwide. “She’s sweet and sexy, slightly edgy, and appeals to a wide range of customers. We wanted to reflect that through a sweet side, but also something slightly mischievous when it came to the colors. I started out by creating a palette of pinks, since they fit and always trend well in the spring. And this look is so much about the eyes that we did two eye shadow quads.” The Lucky Tom quad has violet blue, brown, gold and pink-coral shades, while the Too Dolly palette has mint, blue-silver, pale pink and magenta shades.
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